OUR APPROACH

Strategy Before Activity

We do not begin with a predetermined solution. We begin by understanding the opportunity, the institution and the ecosystem surrounding it.

Our approach is designed to create clarity, alignment and the strategy required to compete successfully for conferences and create sustainable impact.

01 - ADVISORY PROCESS

Our proven advisory process

01 DIAGNOSE

Understand the current position, capability and opportunity.

02 DEFINE

Clarify where the organisation or destination wants to compete, grow or strengthen.

03 ALIGN

Identify the institutions, stakeholders and partners required for success.

04 DESIGN

Develop the strategy, structures and partnership architecture.

05 ACTIVATE

Turn recommendations into practical priorities and next steps.

06 MEASURE

Understand the value created and strengthen future strategy.

02 - THE CONVENE FRAMEWORK

The CONVENE Framework

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Clarify Purpose

Define the opportunity and the strategic intent

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Organise Governance

Establish the structures and decision frameworks.

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Navigate the Ecosystem

Understand the context, landscape and competitive position.

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Value the Opportunity

Create a compelling case for impact and return.

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Engage Stakeholders & Partners

Build alignment and mobilise the right partners.

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Nurture Legacy

Embed institutional learning and long - term value.

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Evaluate Impact

Measure outcomes and strengthen future strategy.

03 - THE CONVENE DIAGNOSTIC

Clarity Today. Advantage Tomorrow.

The Convene Diagnostic is an initial advisory engagement that assesses an institution’s conference opportunities, readiness and partnerships. It produces a Strategic Opportunity & Priority Roadmap to guide decisions and next steps.

The diagnostic may assess:

The outcome is a Strategic Opportunity and Priority Roadmap that gives leadership a clear view of where they are, where the opportunities lie, what is holding progress back and what should happen next.

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The Convene Diagnostic is our signature entry offering

It helps you decide which opportunities to pursue, what needs strengthening and what to do next.

READY TO BEGIN?

Not sure where to start?

Enquire about the Convene Diagnostic and take the first step towards building strategy that creates lasting value.